A survey is a data collection tool used to gather information from individuals. Surveys can be carried out through printed questionnaires, telephone polls, by mail, in person, or on the web. A survey is a very simple tool for market research, evaluations, customer/employee satisfaction, event planning and many more uses. Examples of an online questionnaire • Customer Service Survey, User Experience Survey, Product Development Survey • Customer Retention Survey, Service Satisfaction Survey • 360 Degree Employee Feedback Survey, Management Performance Survey A questionnaire is an effective, simple and above all cheap tool for acquiring precious information straight from desired respondents. Types of Survey Data Collection Surveys can be executed a number of ways. Some examples of the methods in which you can carry out a survey are: • Mail • Telephone • Online • At home/office interview • Focus groups Why Online Surveys are the BEST type of survey Data[…]
Category Archive: Example Surveys
Planning an event can be a daunting task. But with online surveys you can get some much needed assistance. You can gather research data, venue preferences, contact collection and invitation, event feedback, collect payments and even post event sales evaluations. Being able to access your event before, during and afterwards, you can get a wealth of data to evaluate the success of your event and highlight areas of improvement for your next event. 5 top reasons why surveys are important for event planning: 1. Pre-event planning 2. Venue decisions 3. During event polls 4. Post-event evaluation/feedback 5. Post-event sales With Obsurvey, you can get free professional event planning survey templates so you can start your evaluations without delay.
There are many ways in which schools can benefit from surveys. Be it faculty and student assessments, bullying investigations, parent/teacher relationship evaluations or course performance. Surveys are a hugely effective tool which schools can leverage to gauge the overall evaluation of an institution and its components. 5 top reasons why surveys are important for schools: 1. Measure student achievement 2. Assess family/school relationships 3. Access school climate – diversity, support, motivation, respectfulness, bullying 4. Faculty satisfaction 5. Curriculum planning, special trips, school performances With Obsurvey, you can get free professional academic/education survey templates so you can start your evaluations without delay.
The main purpose of market research is to know what your customers want in order to retain them and gather new customers. To do this, you need facts from consumers to gather the data that will allow you to stay ahead in the market. Using surveys to collect this information can give valuable insights into areas such as target markets, product feedback, customer responsiveness and loyalty, understanding buying habits and brand awareness (to name just a few). 5 top reasons why surveys are important for market research: 1. Update product offerings or pricing options. 2. Gain insights into customer demographics 3. Measure customer awareness, usage and satisfaction over time 4. Branding, positioning, and naming testing 5. Increase traffic, boost conversions, and grow sales With Obsurvey, you can get free professional market research survey templates so you can start your evaluations without delay.
Ask any human resource employee and they will tell you that running surveys to discover areas of improvement in your business and evaluating your workforce can result in increased levels of productivity, loyalty and enthusiasm. Which means a happier workforce, pleasant working environment, greater productivity and, ultimately, bigger profits. 5 top reasons why surveys are important for a workforce: 1. Improve employee satisfaction 2. Boost employee productivity 3. Address employee benefits concerns and satisfaction 4. Make training sessions, meetings and orientations more effective 5. Retain quality employees With Obsurvey, you can get free professional employee and business survey templates so you can start your evaluations without delay.
As one of our Obsurvey Labs projects we are launching a link shortening service. This helps people by taking a long link and shortening it into an easier to remember link. It also allows you to track how many times the link has been clicked, from which countries etc. Some advanced features include making the link available to the first 100 clickers only, setting an expiry date, password protecting it etc. Pretty cool project, right? Choosing an easy to remember, catchy domain name is crucial to the success of the tool. We had some ideas on the best candidates but we needed to get them validated. Was what we thought to be the “best” name what the majority thought it to be? (Hint: NO!) Step 1: We setup a quick one page survey, it looked as follows: Step 2: We used Obsurvey Custom Audiences to gather answers fast. Time was[…]
The main reasons behind market research is understanding customers, companies, and the competition. Understanding and investigating these factors are at the heart of market research and marketing surveys. All three factors are interlinked with marketing research as companies need to understand and react to their customers’ needs. And (what companies can offer, and are expected to offer, to customers are often dictated to or at least influenced by the competition. Which means that before starting any marketing research project, you should identify the customer, company and competition. Here are the second 10 of 20 types of marketing research surveys that we have put together to help you decipher what type of survey you need to carry out. 11 – Competitive Product and Market Survey Discover what the market perception of our product or company is in relation to your competition 12 – Brand Surveys Find out how your brand is[…]
The main reasons behind market research is understanding customers, companies, and the competition. Understanding and investigating these factors are at the heart of market research and marketing surveys. All three factors are interlinked with marketing research as companies need to understand and react to their customers’ needs. And what companies can offer, and are expected to offer, to customers are often dictated to or at least influenced by the competition. Which means that before starting any marketing research project, you should identify the customer, company and competition. Here are the first 10 of 20 types of marketing research surveys that we have put together to help you decipher what type of survey you need to carry out. 1 – Market Investigation Surveys What is the size and market share of the current market? Discover vital information about the growth of your market and where you stand against the competition 2[…]
A general understanding of the types of questions and their correct uses is very important in creating an effective surveys. Keep the questions easy to answer. Use proper grammar and words that will not be difficult for respondents to understand. Avoid using jargon or double negatives. Make your questions as short as possible. If the person responding to the survey has to struggle to comprehend the question or gets confused by the wording, they may not give an accurate answer. There are 2 main types of questions: Closed and Open Closed questions Multiple Choice Questions: These type of questions allow the respondent to quickly respond to many items, permitting wide sampling and coverage of content. They are also easier to analyze than open questions. Here is an example of a multiple choice question… Limit multiple choice options to between 2 and 5. When asking a range question, use the numbers[…]